Slot Car Track at UOB Plaza
Client:
PC Securities Financial Group
Year:
2017
Category:
for PC Securities Financial Group
Location:
UOB Plaza
Project Overview
We were engaged to deliver a custom slot car racing activation during the vibrant Singapore Grand Prix weekend, designed to engage a diverse audience of children, company staff, and their invited guests.
At the heart of the experience was an intricately designed slot car track, fully wrapped with custom branding for the client and its stakeholders. The visual appeal and fast-paced fun made it a natural centerpiece for the event, drawing attention and participation from guests of all ages.
Given the family-oriented nature of the crowd, our event crew played a critical role in guiding and facilitating the action—ensuring a smooth, inclusive, and enjoyable slot car experience for both kids and adults. The result was a lively, interactive atmosphere that paired perfectly with the excitement of the Formula 1 festivities in Singapore.
This activation highlighted the versatility of branded slot car table rentals for corporate family days and experiential marketing events—proving that classic motorsport fun still has the power to connect people of all generations.